Pet Innovation Awards recognizes Odorcide’s professional-grade odor neutralizer for innovation, performance and market impact
SMITHVILLE, Mo., August 6, 2026 — Odorcide, a Thornell company, announced today that K.O.E. has been named Odor Neutralizer of the Year in the 2026 Pet Innovation Awards.
Now in its eighth year, the Pet Innovation Awards recognize companies, products and services advancing the global pet care industry. This year’s program attracted thousands of nominations from startups, established brands and emerging innovators around the world.
Winners were selected by an independent panel of industry experts and evaluated based on innovation, performance, ease of use, functionality, value and overall market impact.
K.O.E. is a professional-grade odor eliminator developed for use in veterinary clinics, kennels, grooming facilities, boarding operations and other environments where persistent animal odors can affect cleanliness and customer confidence.
Unlike products that temporarily cover odors with fragrance, K.O.E. neutralizes odor at the source. Its non-enzymatic formula is compatible with disinfectants and detergents and can be incorporated into routine cleaning protocols for floors, walls, tables, cages, runs and other washable surfaces.
“Being named Odor Neutralizer of the Year reinforces what veterinary and pet care professionals have known for decades: K.O.E. works,” said Mike McGuire, Owner and CEO.
“Professionals depend on consistent results, especially in facilities where cleanliness directly affects the experience of pets, employees and customers. We are proud to see that performance recognized by the Pet Innovation Awards.”
K.O.E. is part of Odorcide’s complete odor-management system, which includes professional and consumer products formulated to eliminate odors caused by pets, smoke, mildew, skunks and other difficult sources.
The award further strengthens Odorcide’s position as a trusted provider of science-backed, professional-grade odor elimination products used by veterinarians, pet professionals, cleaning specialists and homeowners.
About Odorcide
Odorcide provides complete odor-management solutions for veterinary clinics, pet care professionals, cleaning specialists and homeowners. Developed from university research and trusted by professionals for decades, Odorcide products use non-enzymatic formulas to permanently neutralize odors rather than mask them. Odorcide products are made in Smithville, Missouri, and are available through professional distributors, Amazon and Odorcide.com.
About the Pet Innovation Awards
The Pet Innovation Awards are part of the Independent Innovation Awards organization, a global market intelligence and recognition program honoring outstanding companies, services and products across competitive consumer categories. The annual program recognizes innovation across pet food and treats, grooming and cleaning, health and wellness, accessories, services and other areas of the pet care industry.
